B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

67%

67% -- repeat customer spend uplift for American repeat customers (2014)

2014  · Bain & Company

Repeat customers in America spend 67% more.

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Attribution: Bain & Company View source
Lighthouse Research Team
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Source verified Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2014
Entity
American repeat customers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Bain & Company Primary Tier C
https://www.easymarketinga2z.com/2014/11/25-surprising-facts-statistics-about-american-customer-cons… ↗
Confidence: 48/100 Vintage: 2014 Channel: Deep Crawl
Source Article
Consumer Facts: 25 Surprising Statistics About American Consumers
Consumer Facts: 25 Surprising Statistics About American Consumers Here are some really interesting facts about American consumers that I believe any small medium business owner would love to know! Consumer Facts: 25 Statistics About American Consumer 91% & Customer Service Fact# 1 91% of American cu…
Original Research
Bain & Company · Original study ↗

Cited from Bain & Company customer loyalty research

Methodology documented
Industrymarketing
Plain Text
American repeat customers: 67% repeat customer spend uplift. Source: Bain & Company (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/repeat-customer-spends-67-more
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<blockquote cite="https://lighthousedata.io/data/repeat-customer-spends-67-more" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- repeat customer spend uplift for American repeat customers<br><small>Source: Bain & Company (2014) · <a href="https://lighthousedata.io/data/repeat-customer-spends-67-more" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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