B
Evidence Grade B
Safe to Cite
Current
20%
20% -- open rate for push notifications (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
94
Sources (2)
JMango360
Primary
Tier B
https://jmango360.com/blog/maximize-e-commerce-success-with-app-messaging-a-guide-for-store-owners/ ↗
Source Article
Boost Ecommerce with App Messaging
Also cited by
2026-08-11
Original Research
JMango360
· Original study ↗
Methodology
Source: PushEngage and MailChimp
Segmentation
Industrymarketing
Cite this stat
Plain Text
push notifications: 20% open rate. Source: JMango360 (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/push_notification_open_rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/push_notification_open_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- open rate for push notifications<br><small>Source: JMango360 (2026) · <a href="https://lighthousedata.io/data/push_notification_open_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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