B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$125
$125 -- cost per lead for Porter Yachts (2026-02)
Porter Yachts had a cost per lead (CPL) of $125 in February 2026.
- Bidding algorithm was deprioritizing cheap form-fill events in favor of qualified-lead signals, leading to an expected temporary rise in CPL.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$125
Unit
Currency Usd
Data Vintage
2026-02
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Reclick.io
Primary
Tier B
https://www.reclick.io/case-studies/porter-yachts ↗
Source Article
Rebuilding Google Ads and the Booking Journey for a Luxury Yacht Charter Business
Porter Yachts: Rebuilding Google Ads and the On-Site Booking Experience for a Luxury Yacht Charter Business
How we rebuilt Google Ads and on-site UX for a luxury yacht charter business, then closed the phone-call attribution loop and moved bidding onto qualified leads.
Overview
Porter Yachts is a lu…
Original Research
Reclick.io
· Original study ↗
Methodology
Agency case study, single account monthly CPL
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Porter Yachts: $125 cost per lead. Source: Reclick.io (2026-02). Via Lighthouse Intelligence -- https://lighthousedata.io/data/porter-yachts-february-cpl
HTML Embed
<blockquote cite="https://lighthousedata.io/data/porter-yachts-february-cpl" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$125</strong> -- cost per lead for Porter Yachts<br><small>Source: Reclick.io (2026-02) · <a href="https://lighthousedata.io/data/porter-yachts-february-cpl" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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