C Evidence Grade C Graded accuracy verified by the review judge Use with Hedging Recent

3.09%

3.09% -- conversion rate for website pop-ups (2025)

2025  · Sumo

Sumo data indicates that website pop-ups have an average conversion rate of 3.09%.

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Attribution: Sumo View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
3.09%
Unit
Percentage
Data Vintage
2025
Entity
website pop-ups
C
Moderate quality evidence

Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.

61/100 confidence
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Sumo Primary Tier C
https://theajcenter.com/socialstats ↗
Confidence: 55/100 Vintage: 2025 Channel: Deep Crawl
Source Article
The AJ Center
Definition: Influencer partnerships involve collaborating with popular social media personalities to promote your brand, leveraging their loyal following to reach new audiences. Implementation: Choose influencers whose audience aligns with your target demographic, ensuring their values and content s…
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Original Research
Sumo · Original study ↗

Cited from Sumo

Methodology documented
Industrymarketing
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
website pop-ups: 3.09% conversion rate. Source: Sumo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/popup-conversion-rate-3-09
HTML Embed
<blockquote cite="https://lighthousedata.io/data/popup-conversion-rate-3-09" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.09%</strong> -- conversion rate for website pop-ups<br><small>Source: Sumo (2025) · <a href="https://lighthousedata.io/data/popup-conversion-rate-3-09" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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