B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$5
$5 -- cost per mille for Shopping-led verticals on Pinterest (2025)
Shopping-led verticals on Pinterest typically see CPMs between $5 and $10 on Collection ads.
- Represents the lower bound of a reported range of $5 to $10 CPM
- Applies specifically to Collection ads
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$5
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pinterest Business
Primary
Tier B
https://ecomparkour.com/blog/pinterest-collection-ads ↗
Source Article
Pinterest Collection Ads: Setup, Specs and Benchmarks
What Are Pinterest Collection Ads?
Pinterest Collection Ads are mobile-first shopping units that combine one hero image or video with three smaller product tiles, expanding into a full 24-item detail page when tapped (Pinterest Business, 2025). They pull product data directly from a connected mercha…
Original Research
Pinterest Business
· Original study ↗
Methodology
Range extracted as midpoint
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Shopping-led verticals on Pinterest: $5 cost per mille. Source: Pinterest Business (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pinterest-collection-ads-cpm
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<blockquote cite="https://lighthousedata.io/data/pinterest-collection-ads-cpm" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$5</strong> -- cost per mille for Shopping-led verticals on Pinterest<br><small>Source: Pinterest Business (2025) · <a href="https://lighthousedata.io/data/pinterest-collection-ads-cpm" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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