B Evidence Grade B Graded under review Safe to Cite Dated

27%

27% -- paid search traffic share for eCommerce websites (2022)

Name: Paid Search Traffic Share Statistics
Creator: Lighthouse Intelligence
Published: 2026-06-24

2022 · Yoast

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Attribution: Yoast View source

Lighthouse Research Team

Last verified: 2026-06-24 · How we verify data →

Source verified Evidence graded

Value

27%

Unit

Percentage

Data Vintage

2022

Entity

eCommerce websites

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Yoast Primary Tier A

https://www.ecostampa.it/blog/ecommerce-marketing-quali-strumenti-conviene-usare/ ↗

Confidence: 0/100 Vintage: 2022 Channel: Cc Extraction

Source Article

eCommerce Marketing, quali strumenti conviene usare per non perdere tempo e soldi?

Media Intelligence eCommerce Marketing, quali strumenti conviene usare per non perdere tempo e soldi? 27 Luglio 2022 Anche per quanto riguarda l’eCommerce Marketing la parolina magica che rimbalza su questa domanda è: dipende. Dipende dal tipo di attività, se è solo online o anche fisica. Dipende da…

Original Research

Yoast · Original study ↗

Methodology

Source: Yoast

Methodology documented

Segmentation

Channelrss_feed

Cite this stat

Plain Text

eCommerce websites: 27% paid search traffic share. Source: Yoast (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/paid-search-traffic-share-2022

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<blockquote cite="https://lighthousedata.io/data/paid-search-traffic-share-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- paid search traffic share for eCommerce websites<br><small>Source: Yoast (2022) · <a href="https://lighthousedata.io/data/paid-search-traffic-share-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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