C Evidence Grade C Graded accuracy verified by the review judge Use with Hedging Recent

1.7%

1.7% -- conversion rate for Paid channels (2025)

2025  · Contentsquare

Paid channels converted at an average rate of about 1.7% in 2025 according to Contentsquare's benchmark.

  • Benchmark aggregate from 90B+ sessions across multiple sites; planning range rather than a universal target
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Attribution: Contentsquare View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
1.7%
Unit
Percentage
Data Vintage
2025
Entity
Paid channels
C
Moderate quality evidence

Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.

61/100 confidence
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Contentsquare Primary Tier A
https://ranketize.com/blog/cro-vs-seo ↗
Confidence: 57/100 Vintage: 2025 Channel: Deep Crawl
Source Article
CRO vs SEO: Which Should You Prioritize in 2026? | Ranketize
CRO vs SEO: Which Should You Prioritize in 2026? CRO vs SEO in 2026: what each one does, where they overlap, how to measure them, and a practical way to decide which to prioritize first for your site. On this page - What's the difference between CRO and SEO? - CRO vs SEO at a glance - Should you do …
Also cited by
Original Research
Contentsquare · Original study ↗

Contentsquare 2025 Digital Experience Benchmark, 90B+ sessions

Methodology documented
Industrymarketing
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
Paid channels: 1.7% conversion rate. Source: Contentsquare (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/paid-channel-conversion-rate-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/paid-channel-conversion-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.7%</strong> -- conversion rate for Paid channels<br><small>Source: Contentsquare (2025) · <a href="https://lighthousedata.io/data/paid-channel-conversion-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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