B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- purchase likelihood lift for Consumers clicking paid search ads (2022)
Consumers who click on a paid ad are 50% more likely to purchase a service.
- Attributed secondary statistic citing Wordlead without primary research methodology details.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Wordlead
Primary
Tier C
https://practicepromotions.net/5-reasons-physical-therapy-practice-google-ads/ ↗
Source Article
5 Reasons Your Physical Therapy Practice Should Advertise With Google Ads PPC
Maybe a short description here no more than 3 lines here as kind of either an introduction or a short preface/summary of the article.
Avery Simmons
Get Immediate Results With Google Ads
What if your practice was able to get in front of thousands more people online every month? Or what if you could g…
Original Research
Wordlead
· Original study ↗
Methodology
Attributed to Wordlead in article; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers clicking paid search ads: 50% purchase likelihood lift. Source: Wordlead (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/paid-ad-clickers-purchase-likelihood-50
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<blockquote cite="https://lighthousedata.io/data/paid-ad-clickers-purchase-likelihood-50" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- purchase likelihood lift for Consumers clicking paid search ads<br><small>Source: Wordlead (2022) · <a href="https://lighthousedata.io/data/paid-ad-clickers-purchase-likelihood-50" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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