B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

2% -- outbound lead close rate for traditional outbound marketing (2026)

Name: Outbound Lead Close Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-25

2026 · SEO Profy

Traditional outbound marketing leads have a close rate of under 2 percent.

Attributed as under 2 percent based on cited industry studies

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Attribution: SEO Profy View source

Lighthouse Research Team

Last verified: 2026-09-25 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2026

Entity

traditional outbound marketing

Geography

APAC

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

SEO Profy Primary Tier C

https://www.thedigitalmarketingconsultants.com.au/blog/what-is-seo/local-seo-how-to-rank ↗

Confidence: 23/100 Vintage: 2026 Channel: Deep Crawl

Source Article

How Local Companies Rank on Google — The Digital Marketing Consultants

Local SEO – How to Rank Your Local Company in 2026 For local companies, ranking in Google is not about competing with national brands. It is about winning visibility in a defined geographic market where proximity, trust, and relevance matter more than global authority. The mechanics of local search …

Original Research

SEO Profy · Original study ↗

Methodology

Cited from SEO Profy SEO ROI statistics compilation

Methodology documented

Segmentation

Industrymarketing RegionAPAC RoleAll marketers Channeloutbound

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Plain Text

traditional outbound marketing: 2% outbound lead close rate. Source: SEO Profy (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/outbound-close-rate-under-2

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<blockquote cite="https://lighthousedata.io/data/outbound-close-rate-under-2" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2%</strong> -- outbound lead close rate for traditional outbound marketing<br><small>Source: SEO Profy (2026) · <a href="https://lighthousedata.io/data/outbound-close-rate-under-2" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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