B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
47%
47% -- purchase size uplift for nurtured leads (2023)
Nurtured leads result in 47% larger purchases compared to non-nurtured leads.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
47%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zippia
Primary
Tier C
https://www.theexpressory.com/post/bridging-the-trust-gap-in-tech-driven-world ↗
Source Article
Bridging the Trust Gap in a Tech-Driven World
Bridging the Trust Gap in a Tech-Driven World
One of the things technology has not been able to solve is how to build trust in aour business relationships. In fact, it’s made it harder. Virtual meetings lack the warmth of in-person interactions. Emails replace meaningful conversations. And while eff…
Original Research
Zippia
· Original study ↗
Methodology
Cited from a 2023 Zippia study; methodology not described in source
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2022 | 47% | |
| 2023 (current) | 47% | 0% |
| 2026 | 47% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
nurtured leads: 47% purchase size uplift. Source: Zippia (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nurtured-leads-larger-purchases-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/nurtured-leads-larger-purchases-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>47%</strong> -- purchase size uplift for nurtured leads<br><small>Source: Zippia (2023) · <a href="https://lighthousedata.io/data/nurtured-leads-larger-purchases-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.