B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

12 -- nps increase for e-commerce de eletrônicos (2023)

Name: Nps Increase Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-04

2023 · Babi Tonhela

An electronics e-commerce store in São Paulo saw its NPS increase by 12 points after implementing AI in customer service.

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Attribution: Babi Tonhela View source

Lighthouse Research Team

Last verified: 2026-07-04 · How we verify data →

Source verified Evidence graded

Value

Unit

Score

Data Vintage

2023

Entity

e-commerce de eletrônicos

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Babi Tonhela Primary Tier A

https://babitonhela.com/blog/ferramentas-ia-sac-comparativo/ ↗

Confidence: 64/100 Vintage: 2023 Channel: Common Crawl

Source Article

Ferramentas de IA para SAC: Comparativo das Melhores Opções

SAC é onde e-commerce morre silenciosamente. Não no produto ruim. Não no preço alto. Na resposta que demorou 8 horas enquanto o cliente já comprou do concorrente. IA para atendimento não é luxo de empresa grande — é sobrevivência para quem opera com equipe enxuta e volume crescente. Resumo rápido: “…

Original Research

Babi Tonhela · Original study ↗

Methodology

Reported by Fernando Costa, director of operations.

Methodology documented

Segmentation

Channelcommon_crawl

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Plain Text

e-commerce de eletrônicos: 12 nps increase. Source: Babi Tonhela (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nps-aumento-ia

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<blockquote cite="https://lighthousedata.io/data/nps-aumento-ia" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12</strong> -- nps increase for e-commerce de eletrônicos<br><small>Source: Babi Tonhela (2023) · <a href="https://lighthousedata.io/data/nps-aumento-ia" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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