B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
52%
52% -- click growth rate for Online retailers outside Amazon (2023)
Online retailers outside Amazon experienced a 52% year-over-year increase in clicks during the Prime Day period in 2023.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
52%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Impact.com
Primary
Tier B
https://www.algofy.com/post/step-by-step-blueprint-steal-prime-day-traffic-for-your-d2c-store ↗
Source Article
Step-by-Step Blueprint: Steal Prime Day Traffic for Your D2C Store
Amazon Prime Day may have started as an Amazon-only event, but it’s now a catalyst for the entire retail sector. Each mid-July, consumer spending surges across e-commerce, not just on Amazon. In 2022, Prime members worldwide purchased over 300 million items during Prime Day and saved $1.7 billion th…
Original Research
Impact.com
· Original study ↗
Methodology
Prime Day period click data from impact.com
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Online retailers outside Amazon: 52% click growth rate. Source: Impact.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/non-amazon-click-increase-prime-day-2023
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<blockquote cite="https://lighthousedata.io/data/non-amazon-click-increase-prime-day-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52%</strong> -- click growth rate for Online retailers outside Amazon<br><small>Source: Impact.com (2023) · <a href="https://lighthousedata.io/data/non-amazon-click-increase-prime-day-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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