B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
31%
31% -- click growth rate for Amazon Sponsored Products (2025)
Amazon Sponsored Products experienced a 31% year-over-year click growth.
- Year-over-year growth rate
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
31%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Karooya
Primary
Tier B
https://www.pilothouse.co/post/amazon-competitor-asin-targeting-the-conquest-strategy-for-low-star-p… ↗
Source Article
Amazon Competitor ASIN Targeting: The Conquest Strategy for Low-Star Products - Pilothouse Digital
Amazon Competitor ASIN Targeting: The Conquest Strategy for Low-Star Products
Many Amazon sellers launch competitor targeting on autopilot, check the numbers weekly, and wonder why budgets disappear without results. The strategy isn't broken. The execution is. Amazon competitor ASIN targeting become…
Original Research
Karooya
· Original study ↗
Methodology
Industry data cited from Karooya on Amazon Sponsored Products click trends
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon Sponsored Products: 31% click growth rate. Source: Karooya (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sponsored-products-click-growth-2024
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<blockquote cite="https://lighthousedata.io/data/sponsored-products-click-growth-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>31%</strong> -- click growth rate for Amazon Sponsored Products<br><small>Source: Karooya (2025) · <a href="https://lighthousedata.io/data/sponsored-products-click-growth-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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