B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

21.5%

21.5% -- conversion rate for Share Our Strength / No Kid Hungry (2026)

2026  · n=338  · DMFA

Share Our Strength / No Kid Hungry achieved a 21.5% conversion rate from 338 high-value donors during its 'From Shutdown to Support' digital paid media campaign.

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Attribution: DMFA View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
21.5%
Unit
Percentage
Data Vintage
2026
Entity
Share Our Strength / No Kid Hungry
Sample Size
338
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
DMFA Primary Tier A
https://dmfa.org/awards/dmfa-awards/2026-dmfa-awards-winners/ ↗
Confidence: 57/100 Vintage: 2026 Channel: Deep Crawl
Source Article
2026 DMFA Award Winners | DMFA Award Winners - DMFA
2026 DMFA Award Winners Overall Winner—Direct Mail Acquisition ACLU Campaign Creator(s): Lautman Maska Neill &Co Campaign Name: We’re Not Moving to Canada Description: The day after the election results, the ACLU ran a full-page ad in the New York Times, which announced in bold text: “In case you ha…
Original Research
DMFA · Original study ↗

Conversion from 338 high-value donors in digital paid media campaign

Methodology documented
IndustryNonprofit RegionUS RoleAll marketers Channelpaid_ads
Plain Text
Share Our Strength / No Kid Hungry: 21.5% conversion rate. Source: DMFA (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/no-kid-hungry-conversion-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/no-kid-hungry-conversion-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21.5%</strong> -- conversion rate for Share Our Strength / No Kid Hungry<br><small>Source: DMFA (2026) · <a href="https://lighthousedata.io/data/no-kid-hungry-conversion-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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