B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
35%
35% -- conversion lift for Mini USA dealers (2026)
Participating Mini USA dealers achieved a 35% conversion lift for both new and used vehicles through Comcast's AI-driven Outcomes+ CTV campaign tools.
- Applies to participating dealers
- Includes both new and used vehicle conversions
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Comcast
Primary
Tier A
https://martechtrend.com/ctv-advertising-innovations-2026/ ↗
Source Article
CTV Advertising Innovations Unveiled at NewFronts 2026
The Evolving Landscape of CTV Advertising
CTV advertising took center stage at the IAB’s 2026 NewFronts, as industry leaders like Samsung, Comcast, and Tubi introduced groundbreaking advancements in measurement, artificial intelligence, and strategic partnerships. The event showcased how connected T…
Original Research
Comcast
· Original study ↗
Methodology
Comcast Outcomes+ AI-driven CTV campaign results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mini USA dealers: 35% conversion lift. Source: Comcast (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mini-usa-dealer-conversion-lift-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mini-usa-dealer-conversion-lift-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- conversion lift for Mini USA dealers<br><small>Source: Comcast (2026) · <a href="https://lighthousedata.io/data/mini-usa-dealer-conversion-lift-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.