B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
54%
54% -- marketing budget increase planned for marketing businesses (2023)
54% of businesses surveyed by BrightLocal are looking at increasing their marketing budgets in 2023.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
54%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BrightLocal
Primary
Tier B
https://aqaba.digital/how-confident-are-marketing-business-leaders-going-into-2023/ ↗
Source Article
How Confident Are Marketing Business Leaders Going Into 2023?
Original Research
BrightLocal
· Original study ↗
Methodology
BrightLocal survey of marketing business leaders
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketing businesses: 54% marketing budget increase planned. Source: BrightLocal (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketing-budget-increase-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/marketing-budget-increase-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>54%</strong> -- marketing budget increase planned for marketing businesses<br><small>Source: BrightLocal (2023) · <a href="https://lighthousedata.io/data/marketing-budget-increase-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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