B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
70%
70% -- content marketing investment rate for marketers (2021)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Oberlo
Primary
Tier C
https://www.18thdigitech.com.au/blog/ecommerce-seo-tips-drive-organic-traffic-to-your-online-store/ ↗
Source Article
eCommerce SEO: How Online Stores Can Drive Organic Traffic?
In the rapidly evolving digital era, eCommerce has emerged as a pivotal force within the retail sector. The proliferation of millions of online stores intensifies the competition for consumer attention, making it imperative for businesses to adopt strategies that set them apart. Among the myriad app…
Original Research
Oberlo
· Original study ↗
Methodology
Study conducted by Oberlo, as cited in this blog
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 (current) | 70% | |
| 2022 | 70% | 0% |
| 2022 | 82% | +17.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 70% content marketing investment rate. Source: Oberlo (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-invest-content-marketing
HTML Embed
<blockquote cite="https://lighthousedata.io/data/marketers-invest-content-marketing" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- content marketing investment rate for marketers<br><small>Source: Oberlo (2021) · <a href="https://lighthousedata.io/data/marketers-invest-content-marketing" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.