C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Dated
98%
98% -- open rate for SMS (2022)
SMS has an average open rate of 98%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
98%
Unit
Percentage
Data Vintage
2022
Entity
Geography
US
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
Gartner Insights
Primary
Tier B
https://www.redeye.com/customers/magnet-trade-kitchens-case-study/ ↗
Source Article
Email & SMS marketing success for Magnet Trade | Magnet Trade Kitchens case study - RedEye
Magnet Trade is the UK’s leading manufacturer and supplier of trade kitchens and joinery, including doors, floors, and trade consumables. Magnet Trade offers an omnichannel approach with trade counters and retail showrooms nationwide alongside their website magnetrade.co.uk. Magnet Trade is part of …
Also cited by
Original Research
Gartner Insights
· Original study ↗
Methodology
Gartner Insights
Methodology documented
Segmentation
IndustryRetail
RegionUS
Channelmulti-channel
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
SMS: 98% open rate. Source: Gartner Insights (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/magnet-trade-sms-open-read-rates
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<blockquote cite="https://lighthousedata.io/data/magnet-trade-sms-open-read-rates" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>98%</strong> -- open rate for SMS<br><small>Source: Gartner Insights (2022) · <a href="https://lighthousedata.io/data/magnet-trade-sms-open-read-rates" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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