B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
1.27%
1.27% -- ecommerce platform market share for Magento (2026)
Magento holds approximately 1.27% of market share among the top 1 million websites.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
1.27%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
lootly.io
Primary
Tier C
https://lootly.io/resources/72/the-best-magento-loyalty-program-extensions-for-scaling-your-e-commer… ↗
Source Article
The Best Magento Loyalty Program Extensions for Scaling Your E-Commerce Business
Aleksandra Velkova on January 20, 2026
Building customer loyalty is critical for Magento store owners looking to maximize revenue and reduce acquisition costs. While one-time purchases keep the lights on, repeat customers drive sustainable growth. Magento commerce provides the flexibility to impleme…
Original Research
lootly.io
· Original study ↗
Methodology
Platform market share cited in vendor blog
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2012 | 20% | |
| 2012-10 | 23% | +15.0% |
| 2017 | 30% | +30.4% |
| 2018-10 | 24% | -20.0% |
| 2019 | 24.6% | +2.5% |
| 2019 | 30% | +22.0% |
| 2020 | 1.4% | -95.3% |
| 2020 | 14.31% | +922.1% |
| 2026 (current) | 1.7% | -88.1% |
| 2026 (current) | 1.27% | -25.3% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Magento: 1.27% ecommerce platform market share. Source: lootly.io (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/magento-1-27-pct-market-share
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<blockquote cite="https://lighthousedata.io/data/magento-1-27-pct-market-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.27%</strong> -- ecommerce platform market share for Magento<br><small>Source: lootly.io (2026) · <a href="https://lighthousedata.io/data/magento-1-27-pct-market-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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