B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

26%

26% -- repeat purchase likelihood for Consumers (survey respondents) shopping with brands offering loyalty programs (2025)

2025  · loyally.ai

26% of survey respondents are more likely to shop repeatedly with a brand offering a loyalty program.

  • Secondary citation without original study named
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Attribution: loyally.ai View source
Lighthouse Research Team
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Source verified Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2025
Entity
Consumers (survey respondents) shopping with brands offering loyalty programs
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
loyally.ai Primary Tier C
https://loyally.ai/blog/posts/top-loyalty-card-programs-2025-best-customer-rewards ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
15 Standout Loyalty Card Programs Making Waves This Year — Loyally.ai
You see loyalty card programs almost everywhere today, but only a few are special in 2025. Brands spend more money on loyalty programs now. They do this because they know what customers want. People want things made just for them, easy online access, and real connections. Look at these numbers: Stat…
Original Research
loyally.ai · Original study ↗

Survey respondents described as more likely to shop repeatedly with a brand offering a loyalty program; original study not named in article (secondary citation).

Methodology documented
Industrymarketing
Plain Text
Consumers (survey respondents) shopping with brands offering loyalty programs: 26% repeat purchase likelihood. Source: loyally.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/loyalty-program-repeat-shopping-likelihood-26
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<blockquote cite="https://lighthousedata.io/data/loyalty-program-repeat-shopping-likelihood-26" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- repeat purchase likelihood for Consumers (survey respondents) shopping with brands offering loyalty programs<br><small>Source: loyally.ai (2025) · <a href="https://lighthousedata.io/data/loyalty-program-repeat-shopping-likelihood-26" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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