B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
88%
88% -- click through rate lift for Livongo health program enrollment emails (2023)
Reframing Livongo health program enrollment email messages increased click-through rates by 88%.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Irrational Labs
Primary
Tier B
https://irrationallabs.com/blog/dogfooding-why-you-should-be-using-your-product/?utm_campaign=3rd-Pa… ↗
Source Article
'Dogfooding': Why You Should Be Using Your Product (& 4 Ways to Do It Better) - Irrational Labs
Last year DoorDash relaunched ‘WeDash’, their company-wide ‘dogfooding’ policy, and not all employees were happy. One engineer even made headlines for publicly blasting the requirement that non-delivery employees ‘dash’ at least one order per month. This controversy around ‘dogfooding’—or using your…
Original Research
Irrational Labs
· Original study ↗
Methodology
Same email copy reframing intervention; lift in click-through rates
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Livongo health program enrollment emails: 88% click through rate lift. Source: Irrational Labs (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/livongo-ctr-lift-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/livongo-ctr-lift-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- click through rate lift for Livongo health program enrollment emails<br><small>Source: Irrational Labs (2023) · <a href="https://lighthousedata.io/data/livongo-ctr-lift-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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