C
Evidence Grade C
Graded
under review
Use with Hedging
Dated
13.5%
13.5% -- conversion rate for landing pages with one CTA link (2022)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
13.5%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (5)
Pulsion
Primary
Tier C
https://www.gopulsion.io/is-your-landing-page-not-converting-follow-this-strategy/ ↗
Source Article
Is Your Landing Page Not Converting? Follow This Strategy
Your Google Ads, social media campaigns, and outbound emails are all generating plenty of clicks, driving visitors to your landing page. But then…nothing. Your conversion rate is nowhere near what you want it to be.
Does this sound familiar? If your landing page isn’t converting it’s most likely b…
Also cited by
2026-09-22
2026-09-24
2026-09-25
ConversionLab
https://blog.conversionlab.no/insight/
2026-09-19
Original Research
Pulsion
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
landing pages with one CTA link: 13.5% conversion rate. Source: Pulsion (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/landing_page_cta_conversion_rate
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<blockquote cite="https://lighthousedata.io/data/landing_page_cta_conversion_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13.5%</strong> -- conversion rate for landing pages with one CTA link<br><small>Source: Pulsion (2022) · <a href="https://lighthousedata.io/data/landing_page_cta_conversion_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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