C
Evidence Grade C
Use with Hedging
Current
2.5%
2.5% -- conversion rate for ecommerce stores (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2.5%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
MIDA
Primary
Tier C
https://mida-app.io/blog/category/cro/ ↗
Source Article
CRO for eCommerce Archives - MIDA Replay Heatmap for Shopify Stores
Understanding Micro-Conversions: Definition, Examples, and Best Practices
A micro-conversion is a small, measurable action a visitor takes that signals progress toward a purchase. Examples include adding to cart, signing […]
Top 15 Shopify Apps for Higher Conversion Rates in 2026
Your Shopify store …
Also cited by
2026-09-01
Original Research
MIDA
· Original study ↗
Methodology
Range provided, using midpoint for value
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, with unverified sample sizes...
Plain Text
ecommerce stores: 2.5% conversion rate. Source: MIDA (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average_ecommerce_conversion_rate
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<blockquote cite="https://lighthousedata.io/data/average_ecommerce_conversion_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.5%</strong> -- conversion rate for ecommerce stores<br><small>Source: MIDA (2026) · <a href="https://lighthousedata.io/data/average_ecommerce_conversion_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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