B Evidence Grade B Graded under review Safe to Cite Current

2% -- average conversion rate for All Ecommerce Websites (2026)

Name: Average Conversion Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-07

2026 · edesk.com

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Attribution: edesk.com View source

Lighthouse Research Team

Last verified: 2026-09-04 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2026

Entity

All Ecommerce Websites

Geography

EMEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

72/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (5)

edesk.com Primary Tier B

https://www.edesk.com/it/blog/i-migliori-software-di-assistenza-multicanale-per-i-marchi-di-e-commer… ↗

Confidence: 62/100 Vintage: 2026 Channel: Common Crawl

Source Article

I migliori software di assistenza multicanale per i marchi di e-commerce

Qual è il miglior software di assistenza multicanale per l’e-commerce? Una piattaforma che centralizzi i messaggi provenienti da marketplace come Amazon, eBay e Walmart (solo tre degli oltre 300 marketplace con cui eDesk si integra) in un’unica casella di posta. Perché gestire un’attività di e-comme…

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statista.com https://www.statista.com/

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triplewhale.com https://www.triplewhale.com/

2026-08-15

BigCommerce https://www.bigcommerce.com.au/articles/dropshipping/

2026-08-12

adclickpro.com https://adclickpro.com/how-to-boost-the-conversion-rate-for-your-e-commerce-stor…

2026-09-04

Original Research

edesk.com · Original study ↗

Methodology

According to HubSpot

Segmentation

IndustryeCommerce RegionEMEA RoleAll marketers Channelmulti-channel

Cite this stat

Plain Text

All Ecommerce Websites: 2% average conversion rate. Source: edesk.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hubspot_ecommerce_conversion_rate

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<blockquote cite="https://lighthousedata.io/data/hubspot_ecommerce_conversion_rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2%</strong> -- average conversion rate for All Ecommerce Websites<br><small>Source: edesk.com (2026) · <a href="https://lighthousedata.io/data/hubspot_ecommerce_conversion_rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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