B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
9.9%
9.9% -- average conversion rate for Dr. Squatch eCommerce brand (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
9.9%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (4)
Videowise
Primary
Tier B
https://videowise.com/blog/holiday-video-planning ↗
Source Article
Holiday Planning Starts Now: How to Make Sure Your UGC Video Strategy Is Ready | Videowise
Video strategies
November 30, 2025
When Dr. Squatch added UGC videos from TikTok and Instagram to their product pages, their average conversion rate jumped to 9.9%.
The all-natural skincare brand leveraged user-generated videos to educate, engage, and convert website visitors, gaining over 13,500 or…
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https://www.amraandelma.com/
2026-08-16
Original Research
Videowise
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Dr. Squatch eCommerce brand: 9.9% average conversion rate. Source: Videowise (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dr-squatch-ugc-conversion-rate
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<blockquote cite="https://lighthousedata.io/data/dr-squatch-ugc-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9.9%</strong> -- average conversion rate for Dr. Squatch eCommerce brand<br><small>Source: Videowise (2025) · <a href="https://lighthousedata.io/data/dr-squatch-ugc-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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