B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
27%
27% -- brand awareness lift for Kwitt payment function (BVR influencer charity challenge) (2021)
A BVR charity influencer challenge increased brand awareness of the Kwitt payment function by 27%.
- No baseline awareness or measurement methodology specified.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
27%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
BVR (Bundesverband der Deutschen Volksbanken und Raiffeisenbanken)
Primary
Tier C
https://www.luckyshareman.com/blog/influencer-marketing-und-finanzen ↗
Source Article
Influencer-Marketing und die Finanzbranche – Passt das zusammen?
EVENTS
Influencer-Marketing und die Finanzbranche – Passt das zusammen?
Influencer-Marketing und die Finanzbranche – Passt das zusammen? | Lucky Shareman
Finanzen gelten als trocken und schwierig. Wie die Finanzbranche mit Influencer-Marketing unterhaltsam und informativ werben kann, zeigen wir jetz…
Original Research
BVR (Bundesverband der Deutschen Volksbanken und Raiffeisenbanken)
· Original study ↗
Methodology
BVR charity-action influencer challenge reported to have increased brand awareness of the Kwitt payment function by 27% (relative increase); no measurement methodology or campaign window stated; case study cited in agency blog published ~2021.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Kwitt payment function (BVR influencer charity challenge): 27% brand awareness lift. Source: BVR (Bundesverband der Deutschen Volksbanken und Raiffeisenbanken) (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/kwitt-brand-awareness-increase-bvr-influencer
HTML Embed
<blockquote cite="https://lighthousedata.io/data/kwitt-brand-awareness-increase-bvr-influencer" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- brand awareness lift for Kwitt payment function (BVR influencer charity challenge)<br><small>Source: BVR (Bundesverband der Deutschen Volksbanken und Raiffeisenbanken) (2021) · <a href="https://lighthousedata.io/data/kwitt-brand-awareness-increase-bvr-influencer" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.