B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30%
30% -- email flow revenue share for Klaviyo e-commerce stores (2025)
Klaviyo flows account for an average of 30% to 40% of total revenue for e-commerce clients.
- Data represents self-reported agency client data across 500+ e-commerce store setups
- Source states a range of 30% to 40%
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
500
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TechMarcos
Primary
Tier B
https://www.techmarcos.com/klaviyo-email-marketing-for-ecommerce/ ↗
Source Article
Klaviyo Email Marketing for E-commerce | Convert Faster
Klaviyo Email Marketing for E-commerce: Integrate Smarter & Convert Faster
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Why Klaviyo Dominates E-commerce Email Marketing
After setting up email marketing platforms for more than 500 e-commerce stores, we can say with confidence that Klaviyo is more t…
Original Research
TechMarcos
· Original study ↗
Methodology
Agency-reported client data across 500+ e-commerce store setups; range 30-40%, midpoint used
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Klaviyo e-commerce stores: 30% email flow revenue share. Source: TechMarcos (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/klaviyo-flows-revenue-share-ecommerce
HTML Embed
<blockquote cite="https://lighthousedata.io/data/klaviyo-flows-revenue-share-ecommerce" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- email flow revenue share for Klaviyo e-commerce stores<br><small>Source: TechMarcos (2025) · <a href="https://lighthousedata.io/data/klaviyo-flows-revenue-share-ecommerce" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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