B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
7%
7% -- ad click through rate for Kiwi.com Post Order Ads (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
7%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Source
Kiwi.com
Primary
Tier C
https://www.programaticaly.com/otras-noticias/category/Retail+Media ↗
Source Article
Retail Media — Otras Noticias — PROGRAMMATIC SPAIN
IRIOS Media, la nueva apuesta de Kimia Group por la convergencia entre AdTech y Retail Media
Esta nueva plataforma traslada al Retail Media capacidades propias de la publicidad programática, como la activación de first-party data, la gestión avanzada del inventario y la automatización publicitaria.
…
Original Research
Kiwi.com
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Kiwi.com Post Order Ads: 7% ad click through rate. Source: Kiwi.com (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/kiwi-com-post-order-ads-ctr-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/kiwi-com-post-order-ads-ctr-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> -- ad click through rate for Kiwi.com Post Order Ads<br><small>Source: Kiwi.com (2023) · <a href="https://lighthousedata.io/data/kiwi-com-post-order-ads-ctr-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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