B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
30%
30% -- purchase rate for Jubilee CentralWorld store Chinese customers (2024)
Chinese customers at Jubilee's CentralWorld store achieved a purchase rate of 30%.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MMG Thailand
Primary
Tier B
https://mmgthailand.com/case-study/luxury-jewelry/ ↗
Source Article
Luxury Jewelry - MMG Thailand
1. Establishing initial brand awareness amidst a fiercely competitive market environment, and effectively capturing and retaining the attention of Chinese consumers.
2. Attracting Chinese consumers to visit physical stores and converting visits into actual purchases.
3. Cultivating awareness among C…
Original Research
MMG Thailand
· Original study ↗
Methodology
Agency case study self-reported campaign results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Jubilee CentralWorld store Chinese customers: 30% purchase rate. Source: MMG Thailand (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/jubilee-purchase-rate
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<blockquote cite="https://lighthousedata.io/data/jubilee-purchase-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- purchase rate for Jubilee CentralWorld store Chinese customers<br><small>Source: MMG Thailand (2024) · <a href="https://lighthousedata.io/data/jubilee-purchase-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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