B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
67%
67% -- purchase rate for Prospects pitched by mirroring salespeople (2019)
67% of prospects pitched by a salesperson mirroring their behavior purchased the product in a study of 100 people.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2019
Entity
Sample Size
100
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
branex.ca
Primary
Tier C
https://www.branex.ca/blog/13-sales-techniques-and-strategies/ ↗
Source Article
13 Sales Techniques & Strategies that Will Force People to Buy
Have you ever considered how some of your friends can convince you to do anything? Even when you don’t want to go out or play with them, they do their magic you follow them blindly like a pipe piper.
Let me tell you a secret. They know how to persuade people. They are similar to salespeople who make…
Original Research
branex.ca
· Original study ↗
Methodology
Unnamed company study on mirroring technique, cited secondhand
Methodology documented
Segmentation
IndustryB2B
Company SizeAll sizes
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Prospects pitched by mirroring salespeople: 67% purchase rate. Source: branex.ca (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mirroring-purchase-rate-67
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<blockquote cite="https://lighthousedata.io/data/mirroring-purchase-rate-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- purchase rate for Prospects pitched by mirroring salespeople<br><small>Source: branex.ca (2019) · <a href="https://lighthousedata.io/data/mirroring-purchase-rate-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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