B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
25%
25% -- ad blocker usage rate for internet users (2017)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aliveprostudios.com
Primary
Tier C
https://www.aliveprostudios.com/7-ways-influencer-marketing-levels-up-your-branding-2/ ↗
Source Article
7 Ways Influencer Marketing Levels-Up Your Branding
Original Research
aliveprostudios.com
· Original study ↗
Methodology
Secondary citation, original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
internet users: 25% ad blocker usage rate. Source: aliveprostudios.com (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/internet-users-ad-blockers-25
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<blockquote cite="https://lighthousedata.io/data/internet-users-ad-blockers-25" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- ad blocker usage rate for internet users<br><small>Source: aliveprostudios.com (2017) · <a href="https://lighthousedata.io/data/internet-users-ad-blockers-25" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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