B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
48.2%
48.2% -- in app purchase revenue share for Global mobile app market (2024)
In-app purchases account for 48.2% of mobile app revenue.
- Specific year for this data point is not explicitly stated in the source text bullet point
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
48.2%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
appexperts.io
Primary
Tier C
https://appexperts.io/blog/how-you-can-make-money-with-apps/ ↗
Source Article
Make Money With Apps Using Monetization Strategies in 2024
With the advent of the digital age, mobile apps have become an integral part of our daily lives, which brings a tremendous opportunity for entrepreneurs and individuals to make money with apps. According to recent estimates by Statista, there are over 6 billion smartphone users worldwide. From order…
Original Research
appexperts.io
· Original study ↗
Methodology
Share of total mobile app revenue attributable to in-app purchases; original data period not stated.
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2017 | 48.2% | |
| 2024 (current) | 48.2% | 0% |
| 2026 | 48.2% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Global mobile app market: 48.2% in app purchase revenue share. Source: appexperts.io (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/iap-share-mobile-app-revenue
HTML Embed
<blockquote cite="https://lighthousedata.io/data/iap-share-mobile-app-revenue" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48.2%</strong> -- in app purchase revenue share for Global mobile app market<br><small>Source: appexperts.io (2024) · <a href="https://lighthousedata.io/data/iap-share-mobile-app-revenue" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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