C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Recent
$286
$286 -- cost per lead for US healthcare marketing (2025)
The average healthcare lead costs $286.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$286
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (2)
blog.hivestrategy.com
Primary
Tier C
https://blog.hivestrategy.com/the-biggest-challenges-in-b2b-healthcare-marketing ↗
Source Article
What’s Holding Back B2B Healthcare Marketing (And How to Fix It)
If you're in B2B healthcare marketing, you already know—it’s no walk in the park. Between strict compliance rules, complex buyer journeys, and rising ad costs, getting your message in front of the right decision-makers is a full-time job. And there’s no one-size-fits-all playbook. But there are patt…
Also cited by
Original Research
blog.hivestrategy.com
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
US healthcare marketing: $286 cost per lead. Source: blog.hivestrategy.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/healthcare-lead-cost-286
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<blockquote cite="https://lighthousedata.io/data/healthcare-lead-cost-286" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$286</strong> -- cost per lead for US healthcare marketing<br><small>Source: blog.hivestrategy.com (2025) · <a href="https://lighthousedata.io/data/healthcare-lead-cost-286" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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