B
Evidence Grade B
Graded
under review
Safe to Cite
Current
2.1%
2.1% -- conversion rate for The Guardian's iPad app (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
2.1%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
75
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
PaidContent
Primary
Tier B
https://digiday.com/media/icymi-yahoos-shopping-spree/ ↗
Source Article
ICYMI: Yahoo's Shopping Spree
Also cited by
statista.com
https://www.statista.com/
2026-08-15
Original Research
PaidContent
· Original study ↗
Methodology
Users that try out the app for free
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
The Guardian's iPad app: 2.1% conversion rate. Source: PaidContent (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/guardian-ipad-app-conversion-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/guardian-ipad-app-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.1%</strong> -- conversion rate for The Guardian's iPad app<br><small>Source: PaidContent (2026) · <a href="https://lighthousedata.io/data/guardian-ipad-app-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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