B
Evidence Grade B
Graded
not independently verified
Safe to Cite
Aging
2.6%
2.6% -- conversion rate for website (2024-01)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
2.6%
Unit
Percentage
Data Vintage
2024-01
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (7)
Ivan Shumaylov
Primary
Tier A
https://www.marquiz.io/blog/conversion-rate-optimization ↗
Source Article
Comprehensive Guide to Conversion Rate Optimization (CRO) in 2024
Conversion Rate Optimization (CRO): The Complete Guide (2024)
Updated on March 2024 by Ivan Shumaylov
Here’s everything you need to know about conversion optimization (CRO).
In particular, after reading the article, you will learn:
- What is conversion and how to count it
- “Normal” conversion rates…
Also cited by
statista.com
https://www.statista.com/
2026-08-18
shopify.com
https://www.shopify.com/
2026-08-18
triplewhale.com
https://www.triplewhale.com/
2026-08-18
digitalcommerce360.com
https://www.digitalcommerce360.com/
2026-08-18
amraandelma.com
https://www.amraandelma.com/
2026-08-18
SharpNet Solutions
https://www.sharpnetsolutions.com/importance-great-website/
2026-09-25
Original Research
Ivan Shumaylov
· Original study ↗
Methodology
Calculated by dividing the number of goals achieved (142) by the total number of visitors (5,501) in a month period.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
website: 2.6% conversion rate. Source: Ivan Shumaylov (2024-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-analytics-conversion-rate-calculation
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-analytics-conversion-rate-calculation" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.6%</strong> -- conversion rate for website<br><small>Source: Ivan Shumaylov (2024-01) · <a href="https://lighthousedata.io/data/google-analytics-conversion-rate-calculation" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.