B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
80%
80% -- zero click search rate for Google AI Overviews (2025)
Kira-kira 80% carian Google berakhir tanpa klik apabila AI Overviews muncul.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Similarweb
Primary
Tier C
https://www.wislr.com/articles/ms/is-your-site-fetching-for-ai-bots ↗
Source Article
Adakah Permintaan Fetch URI Merupakan 'Klik' Baharu untuk Web Agentik?
Klik ke Laman Web Bukan Lagi Metrik untuk Prestasi Kandungan
Hampir 60% daripada semua carian Google kini berakhir tanpa satu klik pun (SparkToro/Similarweb, 2024). Apabila AI Overviews muncul, angka itu melonjak kepada kira-kira 80% (Similarweb, 2025). Dalam AI Mode khusus Google, 93% carian mengha…
Original Research
Similarweb
· Original study ↗
Methodology
Cited from Similarweb 2025
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overviews: 80% zero click search rate. Source: Similarweb (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-ai-overviews-zero-click-2025
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<blockquote cite="https://lighthousedata.io/data/google-ai-overviews-zero-click-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- zero click search rate for Google AI Overviews<br><small>Source: Similarweb (2025) · <a href="https://lighthousedata.io/data/google-ai-overviews-zero-click-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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