B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

2

2 -- google ads roi for Google Ads advertisers (2024)

2024  · WordStream

Businesses make an average of $2 in revenue for every $1 spent on Google Ads according to WordStream.

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Attribution: WordStream View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
2
Unit
Multiple
Data Vintage
2024
Entity
Google Ads advertisers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
WordStream Primary Tier C
https://www.inulchowdhury.com/7-best-strategies-for-small-business/ ↗
Confidence: 55/100 Vintage: 2024 Channel: Deep Crawl
Source Article
7 Best Strategies for Small Business Marketing Success - Inul Chowdhury
Marketing is the key to success for any small business. In today’s digital world, establishing an online presence and reaching your target audience has never been more critical. Whether you’re just starting or looking to scale, these seven strategies can help boost your small business marketing effo…
Original Research
WordStream · Original study ↗

Cited from WordStream benchmark data

Methodology documented
Industrymarketing
Plain Text
Google Ads advertisers: 2 google ads roi. Source: WordStream (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-ads-average-roi
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<blockquote cite="https://lighthousedata.io/data/google-ads-average-roi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2</strong> -- google ads roi for Google Ads advertisers<br><small>Source: WordStream (2024) · <a href="https://lighthousedata.io/data/google-ads-average-roi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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