B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
24%
24% -- ecommerce share of total retail sales for Worldwide eCommerce sector (2026)
eCommerce is estimated to account for 24% of total retail sales worldwide by 2026.
- forecast/estimate
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Lighthouse Research Team
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Evidence graded
Value
24%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Statista
Primary
Tier C
https://ipullrank.com/2022/10/20 ↗
Source Article
October 20, 2022 - iPullRank
An SEO’s Guide To Google eCommerce: Product Structured Data and the Google Merchant Center
It’s still growing. According to Statista, eCommerce revenue in the United States is forecasted to grow to $1.3 trillion by 2025. It’s estimated that eCommerce will be 24% of total retail sales worldwide by 20…
Original Research
Statista
· Original study ↗
Methodology
Estimate cited by iPullRank (attribution to Statista implied); projected eCommerce share of global retail sales by 2026
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Worldwide eCommerce sector: 24% ecommerce share of total retail sales. Source: Statista (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-ecommerce-retail-share-2026
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<blockquote cite="https://lighthousedata.io/data/global-ecommerce-retail-share-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>24%</strong> -- ecommerce share of total retail sales for Worldwide eCommerce sector<br><small>Source: Statista (2026) · <a href="https://lighthousedata.io/data/global-ecommerce-retail-share-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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