B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

15%

15% -- negative sentiment rate for GenZ social media users (2022)

2022  · n=100  · Panoplai

15% of surveyed GenZ social media users expressed negative sentiment regarding Elon Musk's purchase of a stake in Twitter.

  • Small sample size of 100 respondents
  • Open-ended responses analyzed using proprietary AI NLP tool
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Attribution: Panoplai View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2022
Entity
GenZ social media users
Sample Size
100
Geography
North America
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Panoplai Primary Tier A
https://www.panoplai.com/blog/polarizing-divisiveness-even-among-americas-younger-generation ↗
Confidence: 57/100 Vintage: 2022 Channel: Deep Crawl
Source Article
Polarizing Divisiveness, Even Among America’s Younger Generation
Among the younger generation, Elon Musk seems to resonate with more conservative people. Elon Musk recently bought 9.2% stake in Twitter (valuation of nearly $3 billion), making him Twitter’s largest shareholder. We went out to 100 GenZer social media users to ask them a simple question: What are yo…
Original Research
Panoplai · Original study ↗

Open-ended conversational question via Panoplai proprietary tool; AI-powered NLP sentiment analysis

Methodology documented
Industrysocial_media_marketing,media_entertainment RegionNorth America RoleSocial Media Manager Channelsocial
Plain Text
GenZ social media users: 15% negative sentiment rate. Source: Panoplai (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/genz-negative-sentiment-musk-twitter-purchase
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<blockquote cite="https://lighthousedata.io/data/genz-negative-sentiment-musk-twitter-purchase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- negative sentiment rate for GenZ social media users<br><small>Source: Panoplai (2022) · <a href="https://lighthousedata.io/data/genz-negative-sentiment-musk-twitter-purchase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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