B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
15%
15% -- open rate for generic email campaigns (2024)
Generic newsletters sent to entire patient lists in dental practices average a 15% open rate.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Sources (4)
ApsteQ
Primary
Tier A
https://apsteq.com/blog/dental-email-marketing/ ↗
Source Article
Dental Email Marketing: 2026 Guide for Dental Practices | ApsteQ
Why Dental Practices Are Missing Out on $50,000+ in Annual Revenue
Did you know that dental practices using email marketing generate 40% more revenue per patient than those relying solely on word-of-mouth referrals? According to the American Dental Association's 2024 Practice Management Survey, the …
Also cited by
forbes.com
https://www.forbes.com/
2026-08-19
brevo.com
https://www.brevo.com/
2026-08-19
amraandelma.com
https://www.amraandelma.com/
2026-08-19
Original Research
ApsteQ
· Original study ↗
Methodology
Open rates for generic newsletters sent to entire patient lists
Segmentation
Channelrss_feed
Cite this stat
Plain Text
generic email campaigns: 15% open rate. Source: ApsteQ (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/generic-email-campaign-open-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/generic-email-campaign-open-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- open rate for generic email campaigns<br><small>Source: ApsteQ (2024) · <a href="https://lighthousedata.io/data/generic-email-campaign-open-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.