B Evidence Grade B Safe to Cite Current

45%

45% -- landing page conversion rate for G2 (2026)

2026  · HubSpot

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Attribution: HubSpot View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
45%
Unit
Percentage
Data Vintage
2026
Entity
G2
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

68/100 confidence
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
HubSpot Primary Tier A
https://www.hubspot.com/case-studies/g2 ↗
Confidence: 72/100 Vintage: 2026 Channel: Common Crawl
Source Article
G2 decreases cost per lead by 25% with HubSpot
Also cited by
2026-08-18
Original Research
HubSpot · Original study ↗
Industrymarketing
Plain Text
G2: 45% landing page conversion rate. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/g2-landing-page-conversion-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/g2-landing-page-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- landing page conversion rate for G2<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/g2-landing-page-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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