B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
75%
75% -- brand awareness rate for French Consumers (2017)
75% of French consumers (3 out of 4) remember brands featured on promotional products.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (7)
2FPCO
Primary
Tier B
https://www.emarketerz.fr/sac-publicitaire-goodies-salon-professionnel/ ↗
Source Article
Le sac publicitaire : le goodies utile pour réussir un salon professionnel
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Original Research
2FPCO
· Original study ↗
Methodology
Study by CSA Research for 2FPCO
Segmentation
Industrymarketing
Cite this stat
Plain Text
French Consumers: 75% brand awareness rate. Source: 2FPCO (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/francais-souvenir-marcs
HTML Embed
<blockquote cite="https://lighthousedata.io/data/francais-souvenir-marcs" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- brand awareness rate for French Consumers<br><small>Source: 2FPCO (2017) · <a href="https://lighthousedata.io/data/francais-souvenir-marcs" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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