B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
9.8%
9.8% -- email click rate for Fractory onboarding email 1 (2021)
The click rate of Fractory's first onboarding/welcome email was 9.8%.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
9.8%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Outfunnel
Primary
Tier B
https://outfunnel.com/revenue-marketing-clinic-fractory/ ↗
Source Article
Revenue Marketing Clinic: Full Checkup of a B2B Platform’s Marketing
Last updated: April 22, 2021
In the Revenue Marketing Clinic series we take a look at the marketing strategies of B2B companies. We take the role of a doctor, analyzing their complaints and concerns, reviewing their symptoms, and offering remedies.
Our first patient Fractory offers sheet metal fabri…
Original Research
Outfunnel
· Original study ↗
Methodology
Single-company email campaign metrics reported in Outfunnel case study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Fractory onboarding email 1: 9.8% email click rate. Source: Outfunnel (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fractory-email1-click-rate
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<blockquote cite="https://lighthousedata.io/data/fractory-email1-click-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9.8%</strong> -- email click rate for Fractory onboarding email 1<br><small>Source: Outfunnel (2021) · <a href="https://lighthousedata.io/data/fractory-email1-click-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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