B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
15%
15% -- conversion lift for Founder photo credibility cue (2026)
Adding a founder photo and credibility cue provides a 15% to 30% conversion lift.
- Source cites Ruler Analytics for the 15 to 30% range.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ruler Analytics
Primary
Tier C
https://sproutsagesolutions.com/landing-page-from-300/ ↗
Source Article
Most agencies charge $2,500 to $5,000 for a landing page that ships in 3 to 6 weeks. I ship single-purpose landing pages in 7 days from $300, A/B-ready variants in 10 days from $600, and full funnel sets in 14 days from $1,200. Every page is built on the same conversion structure I have tested acros…
Original Research
Ruler Analytics
· Original study ↗
Methodology
Range 15-30%, midpoint extracted; attributed to Ruler Analytics
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Founder photo credibility cue: 15% conversion lift. Source: Ruler Analytics (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/founder-photo-conversion-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/founder-photo-conversion-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- conversion lift for Founder photo credibility cue<br><small>Source: Ruler Analytics (2026) · <a href="https://lighthousedata.io/data/founder-photo-conversion-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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