B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

35%

35% -- customer retention increase for customers (2023)

2023  · Opensend

Customers whose issues are resolved on first contact are 35% more likely to make repeat purchases within 60 days compared to those requiring multiple interactions.

  • Compared to customers requiring multiple interactions to resolve issues
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Attribution: Opensend View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2023
Entity
customers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Opensend Primary Tier A
https://www.opensend.com/post/first-contact-resolution-rate-statistics-ecommerce ↗
Confidence: 64/100 Vintage: 2023 Channel: Cc Extraction
Source Article
13 First Contact Resolution Rate Statistics For eCommerce Stores | Opensend
13 First Contact Resolution Rate Statistics For eCommerce Stores In today's competitive eCommerce landscape, understanding customer service metrics is crucial for business success. First Contact Resolution (FCR) rate measures how often customer issues are resolved during their initial interaction wi…
Original Research
Opensend · Original study ↗

Increase in likelihood of repeat purchases for customers whose issues are resolved on first contact.

Methodology documented
Period Value Change
2023 (current) 35%
2026 18% -48.6%
Channelcommon_crawl
Plain Text
customers: 35% customer retention increase. Source: Opensend (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fcr-customer-retention-impact
HTML Embed
<blockquote cite="https://lighthousedata.io/data/fcr-customer-retention-impact" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- customer retention increase for customers<br><small>Source: Opensend (2023) · <a href="https://lighthousedata.io/data/fcr-customer-retention-impact" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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