B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
85%
85% -- population reach percentage for Facebook Australia (2026)
Monthly active Facebook users in Australia represent approximately 85% of the total population.
- Represents about 85% of the population
- Based on over 17 million monthly active users
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Impressive
Primary
Tier C
https://alphaomegadigital.com.au/facebook-ads-agency-melbourne-3/ ↗
Source Article
Facebook Ads Agency Melbourne: eCommerce Experts 2026
Original Research
Impressive
· Original study ↗
Methodology
Cited from Impressive's overview of Facebook advertising in Australia
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook Australia: 85% population reach percentage. Source: Impressive (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-ads-australia-population-reach
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-ads-australia-population-reach" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- population reach percentage for Facebook Australia<br><small>Source: Impressive (2026) · <a href="https://lighthousedata.io/data/facebook-ads-australia-population-reach" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.