B Evidence Grade B Graded under review Safe to Cite Current

15%

15% -- conversion rate for exit intent popups (2026)

2026  · Wisernotify

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Attribution: Wisernotify View source
Lighthouse Research Team
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Source verified Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2026
Entity
exit intent popups
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

67/100 confidence
Extraction
50
Source Trust
50
Citation Chain
20
Independence
30
Methodology
30
Freshness
93
Wisernotify Primary Tier C
https://divimode.com/popup-exit-intent/ ↗
Confidence: 45/100 Vintage: 2026 Channel: Cc Extraction
Source Article
How to Create an Exit Intent Popup for Your Website
I’ve tested 13+ exit intent popups over the past 2 years. Some worked like magic. Others? They straight-up flopped. In this guide, I’ll explain an exit intent popup, why it matters, what real results you can expect, and what mistakes to avoid. I’ll also explain how to create exit popups that don’t a…
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Original Research
Wisernotify · Original study ↗
Industryecommerce Channelwebsite
Plain Text
exit intent popups: 15% conversion rate. Source: Wisernotify (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/exit-intent-popups-recover-visitors
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<blockquote cite="https://lighthousedata.io/data/exit-intent-popups-recover-visitors" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- conversion rate for exit intent popups<br><small>Source: Wisernotify (2026) · <a href="https://lighthousedata.io/data/exit-intent-popups-recover-visitors" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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