B
Evidence Grade B
Graded
under review
Safe to Cite
Current
25%
25% -- roi comparison for Esports sponsorships in MENA (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Communicate Online
Primary
Tier B
https://www.communicateonline.me/category/industry-insights/post-details/debunking-myths-the-real-va… ↗
Source Article
Debunking Myths: The Real Value of Esports for Advertisers - Communicate Online
Esports is an area rich with opportunities for brands and advertisers. The scale of the events, the audiences these attract, and the fervor of the fans should not be underestimated. But it is often a misunderstood area; conflated or confused with the wider gaming landscape. Some in our industry (and…
Original Research
Communicate Online
· Original study ↗
Methodology
ROI comparison between Esports and traditional sports sponsorships in MENA
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Esports sponsorships in MENA: 25% roi comparison. Source: Communicate Online (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/esports-sponsorship-roi-comparison
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<blockquote cite="https://lighthousedata.io/data/esports-sponsorship-roi-comparison" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- roi comparison for Esports sponsorships in MENA<br><small>Source: Communicate Online (2026) · <a href="https://lighthousedata.io/data/esports-sponsorship-roi-comparison" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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