B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
4.29%
4.29% -- email conversion rate for Email marketing (ecommerce emails) (2024)
The average conversion rate of marketing emails is almost 4.29%.
- Stated as almost 4.29%
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
4.29%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
digitalsuits.co
Primary
Tier C
https://digitalsuits.co/blog/how-to-increase-sales-on-shopify-top-15-strategies/ ↗
Source Article
Learn how to increase online sales fast with our new guidelines!
Shopify regularly rolls out updates to power up your business. And new features come with numerous opportunities for merchants. However, innovation also intensifies the already tough competition. As of summer 2024, nearly five million live websites are powered by Shopify, with many among them being …
Original Research
digitalsuits.co
· Original study ↗
Methodology
Stated as 'almost 4.29%'; article says this exceeds conversion from search, direct, and social media; original study not named.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Email marketing (ecommerce emails): 4.29% email conversion rate. Source: digitalsuits.co (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-marketing-conversion-rate
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<blockquote cite="https://lighthousedata.io/data/email-marketing-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.29%</strong> -- email conversion rate for Email marketing (ecommerce emails)<br><small>Source: digitalsuits.co (2024) · <a href="https://lighthousedata.io/data/email-marketing-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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