B
Evidence Grade B
Graded
under review
Safe to Cite
Current
1%
1% -- email conversion rate for newsletters (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pipedrive
Primary
Tier C
https://www.pipedrive.com/en/blog/email-marketing-conversion-rates?utm_source=blog&utm_medium=owneds… ↗
Source Article
6 Top Email Marketing Conversion Rate Tips
Every brand sends several different types of digital marketing emails. To reach customers at different stages of the journey, companies may send welcome emails, newsletters, transactional automations, post-purchase follow-ups and more.
Tracking the effectiveness of these is challenging because each …
Original Research
Pipedrive
· Original study ↗
Methodology
Source: unspecified 'some sources'
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
newsletters: 1% email conversion rate. Source: Pipedrive (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-conversion-rate-newsletters
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<blockquote cite="https://lighthousedata.io/data/email-conversion-rate-newsletters" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1%</strong> -- email conversion rate for newsletters<br><small>Source: Pipedrive (2026) · <a href="https://lighthousedata.io/data/email-conversion-rate-newsletters" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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